Privacy Policy

Welcome to the privacy policy of MV International GmbH,

 Bahnhofstrasse 20b, 8272 Ermatingen, Switzerland (hereinafter referred to as “MV International”),

MV International respects your privacy and is committed to protecting your personal information.

We operate a variety of services that can be accessed via different media and access methods (e.g. websites, apps and SmartTV/HbbTV) (together “Offers”). The access to our offers is partly free of charge and in other parts only with costs. Some offers can be used purely for information purposes, for others you first conclude a contract with us. The majority of our offers are refinanced by advertising. If you make use of our offers, personal data will be processed. We do this partly ourselves, but we also use service providers for this purpose. In the following, the purposes, processing procedures and legal basis for the processing are described in more detail, as well as your options for influencing or controlling data processing by us.

The data processing is essentially carried out on a pseudonymous basis. This means that we or third parties cannot assign the data to you directly, e.g. via a name or an e-mail address, but a profile is created, e.g. on the basis of an ID or a cookie.

This privacy policy explains how we use your personal data when you visit our websites, subscribe to our products, interact with us and use our services. It also informs you about your data protection rights and how you are protected by legal norms.

If you have any questions or wish to exercise your privacy rights, please follow the instructions in this Privacy Policy.

MV International Programm GmbH operates the websites – and and provides content and information on the TV station Motorvision TV as well as, among other things, on the topics of cars, motorcycles and programs for viewing. For certain contents the registration of the user is required.

MV International Programm GmbH, Bahnhofstrasse 20b, 8272 Ermatingen, Switzerland is the data controller, responsible for this website and our offered products (e.g. APPs) and the entire handling of personal data.

We do not assume any liability for external links to third-party content, despite careful control of the content, because we did not initiate the transmission of this information, did not select or change the addressee of the transmitted information and the transmitted information itself.

A list of external partners can be found here:

The protection of your personal data during the collection, processing and use during your visit to our website is an important concern for us and is carried out within the framework of the legal regulations.

In the following, we explain to you which information we collect during your visit to our website and how this information is used:

1. collection and storage of personal data as well as type and purpose of their use

a) When visiting websites and APPs

Every time a visitor accesses our websites and APPs, information is automatically sent to the server of our website by the Internet browser used on your end device (computer, laptop, tablet, smartphone, etc.). This information is temporarily stored in a so-called log file (log file).

The following data is recorded without your intervention and stored until it is automatically deleted:

– IP address of the requesting computer, as well as device ID or individual device ID and device type,

– Name of the retrieved file and amount of data transferred, as well as date and time of the retrieval,

– Message about successful retrieval,

– requesting domain,

– Description of the type of Internet browser used and, if applicable, the operating system of your end device as well as the name of your access provider,

– Your browser history and your standard weblog information, location data, including location data from your mobile device. Please note that on most mobile devices, you can control or disable the use of location services in the mobile device’s settings menu.

Our legitimate interest pursuant to Art. 6 para. 1 sentence 1 lit. f DSGVO to collect the data is based on the following purposes:

– To ensure smooth connection establishment and comfortable use of the website,

– Evaluation of system security and stability and

– for further administrative purposes.

Under no circumstances do we use the collected data for the purpose of drawing conclusions about your person.

b) When contacting

When you contact us by e-mail, the data you provide (your e-mail address) will be stored by us to answer your questions. Further information can be provided voluntarily.

The data processing for the purpose of contacting us is carried out in accordance with Art. 6 Para. 1 S. 1 lit. a DSGVO on the basis of your voluntarily given consent.

The personal data collected by us for the use of the contact form will be automatically deleted after the completion of your request.

c) For participation in competitions organized by MV International

When participating in competitions about our offers, we ask you to provide the following personal data:

– Data that identifies you personally such as name and e-mail address

– other personal data which we are legally obliged or entitled to collect and process and which we need for your authentication, identification or to check the data we have collected

The above-mentioned data is used for the purpose of processing the respective competition. The processing of the data is based on Art. 6 para. 1 lit. a DSGVO on the basis of your voluntarily given consent. The storage period is limited to the respective purpose or until your consent is revoked.

d) For participation in competitions of other providers

When participating in competitions on our products, which are organized by other providers, the processing of personal data is based on the privacy policy of the respective provider. If you take part in third-party competitions, we do not process any personal data from you.

e) When uploading photos/videos

When uploading photos, pictures and videos on our offers, we ask you to provide the following personal data:

– Data that identifies you personally such as name, first name and e-mail address, age, address, photos, videos

– other personal data which we are legally obliged or entitled to collect and process and which we need for your authentication, identification or to check the data we have collected

The above-mentioned data is used for the purpose of processing the upload of your videos. The processing of the data is based on art. 6 para. 1 lit. a and art.6 para. 2 lit. f DSGVO on the basis of your voluntarily given consent. The storage period is limited to the respective purpose or until your consent is revoked.

f) When registering for our newsletter

If you have expressly consented in accordance with Art. 6 para. 1 sentence 1 lit. a DSGVO, we will use your e-mail address to send you our newsletter on a regular basis. You can unsubscribe at any time, for example via a link at the end of a newsletter or in the settings of our APPs. Alternatively, you are welcome to send your unsubscription request at any time by e-mail to

2. transfer of personal data

Your data will not be transferred to third parties for purposes other than those listed below.

We only pass on your data to third parties if:

– you have given your express consent to do so in accordance with (Art. 6 para. 1 p. 1 lit. a DSGVO),

– there is a legal obligation to pass on information (Art.6 para.1 lit. c DSGVO),

– the disclosure is necessary for the assertion, exercise or defence of legal claims and there is no reason to assume that you have an overriding interest worthy of protection in not disclosing your data (Art. 6 para. 1 sentence 1 lit. f DSGVO).

In these cases, however, the scope of the data transmitted is limited to the necessary minimum.

A transfer of your personal data to third countries or international organizations will only take place if a decision on adequacy has been made by the Commission or if suitable guarantees have been provided. If these are not available, the data will be transferred on the basis of the exceptional circumstances according to Art. 49 DSGVO.

3. rights of data subjects

a) Right to information

On request, we will be pleased to inform you whether and which personal data concerning your person are stored (Art. 15 DSGVO), in particular about the processing purposes, the category of personal data, the categories of recipients to whom your data have been or will be disclosed, the planned storage period, the existence of a right of correction, deletion, restriction of processing or objection, the existence of a right of appeal, the origin of your data, if not collected by us, as well as the existence of automated decision making including profiling.

b) Right of rectification

You also have the right to have any incorrectly collected personal data corrected or incompletely collected data completed (Art. 16 DSGVO).

c) Right to limit processing

Furthermore, you have the right to demand that we limit the processing of your data, provided that the legal requirements for this are met (Art. 18 DSGVO).

d) Right to data transferability

You have the right to receive the personal data concerning you in a structured, common and machine-readable format or to request that it be transferred to another responsible party (Art. 20 DSGVO).

 e) Right to deletion

In addition, you have the so-called “right to be forgotten”, i.e. you can demand that we delete your personal data, provided that the legal requirements for this are met (Art. 17 DSGVO).

Irrespective of this, your personal data will be automatically deleted by us if the purpose for which the data was collected no longer applies or if data processing has been carried out unlawfully.

f) Right of withdrawal

In accordance with Art. 7 para. 3 DSGVO you have the right to revoke your consent to us at any time. As a result, we are not allowed to continue the data processing which was based on this consent in the future.

You also have the right to object to the processing of your personal data at any time, provided a right of objection is provided for by law. In the event of an effective revocation, your personal data will also be automatically deleted by us (Art. 21 DSGVO).

If you wish to exercise your right of revocation or objection, simply send an e-mail to:

g) Right of complaint

In the event of violations of the data protection regulations, you have the opportunity to lodge a complaint with the competent supervisory authority in accordance with Art. 77 DSGVO.

4. duration of data storage

The collected data will be stored by us until the purpose for which it was collected no longer applies or until you have not exercised your right to deletion or your right to transfer data to another company.

5. cookies

We use cookies on our website and, if applicable, in our other products. These are small text files that are automatically created by your browser and stored on your device when you visit our website.

Information is stored in the cookie that is related to the specific terminal device used. However, this does not mean that we obtain immediate knowledge of your identity.

The use of cookies is initially intended to make the use of our website more pleasant for you: For example, we use so-called session cookies to recognize that you have already visited individual sub-pages of our website and, if you have registered for services and/or competitions, your data will be stored for the duration of your visit to our website and, if applicable, in our other products and when changing sub-pages, so that you do not have to enter it again each time. These session cookies are automatically deleted after leaving our website and, if applicable, in our other products. In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your end device for a certain fixed period of time. If you visit our site again to use our services, we will automatically recognize that you have already been with us and what entries and settings you have made so that you do not have to enter them again.

On the other hand, we use cookies in order to statistically record and evaluate the use of our website and, if necessary, in our other products and to optimize our offer for you. These cookies enable us to automatically recognize that you have already visited our website and, if applicable, our other products, when you visit our website again. These cookies are automatically deleted after a defined time.

The data processed by cookies is required for the above-mentioned purposes to protect our legitimate interests and those of third parties in accordance with Art. 6 Para. 1 S. 1 lit. f DSGVO. Most browsers accept cookies automatically. If you do not wish us to recognize information about your computer, please set your Internet browser to delete cookies from your computer hard drive, block all cookies or to warn you before a cookie is stored. You can find out how to delete or block cookies in the help and support area of your Internet browser. There you will find instructions on how to search for the file or directory in which cookies are stored.

In any case, please note that the complete deactivation of cookies may mean that you will not be able to use all functions of our website.

If you leave our website via a link or by clicking on any banner advertising and thus reach external sites, it is possible that cookies may also be set by the addressee of the target site clicked on. We are not legally responsible for these cookies. For the use of such cookies and the information stored on them by our advertising partners, please compare their data protection declarations.

A list of the external partners to whose offers we link can be found here:

Java applets and Java script are used in the provision of our Internet offer. If, for security reasons, you do not wish to use these auxiliary programs or active contents, you should deactivate the corresponding setting in your browser.

6. online marketing/ analysis tools

The tracking measures listed below and used by us are carried out on the basis of Art. 6 para. 1 p. 1 lit. f DSGVO, § 15 para. 3 TMG. With the tracking measures we use, we want to ensure a needs-based design and the continuous optimization of our website. On the other hand, we use the tracking measures to record the use of our website statistically and evaluate it for the purpose of optimizing our offer for you. These interests are to be regarded as justified in the sense of the above-mentioned regulation.

a) Google Analytics

For the purpose of designing and continuously optimizing our websites and, if necessary, in our other products, we use Google Analytics, a web analysis service provided by Google Inc. ( (1600 Amphitheatre Parkway, Mountain View, CA 94043, USA; hereinafter “Google”). In this context, pseudonymous user profiles are created and cookies (see also above) are set. The information generated by the cookie about your use of this website, such as browser type/version, operating system used, referrer URL (the previously visited page), host name of the accessing computer (IP address) and the time of the server inquiry is transferred to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on the website activities and to provide further services connected with the use of the website and the Internet for the purposes of market research and the design of these websites in line with requirements. These purposes also include our legitimate interest in data processing. The legal basis for the use of Google Analytics is § 15 Abs. 3 TMG in connection with Art. 6 Abs. 1 lit. f DSGVO.

This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other data from Google. The IP addresses are made anonymous, so that an assignment is not possible (so-called IP masking).

The data sent by us and linked to cookies, user IDs (e.g. user ID) or advertising IDs are automatically deleted after 12 months. Data whose retention period has been reached is automatically deleted once a month.

You can find more information on the terms of use and data protection of Google Analytics at or

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing the browser plugin available at the following link

7. IVW, INFOnline, AGOF

Our website uses the measuring method (“SZMnG”) of INFOnline GmbH ( to determine statistical parameters on the use of our offers. The aim of the usage measurement is to statistically determine the number of visits to our website, the number of website visitors and their surfing behavior – on the basis of a uniform standard procedure – and thus to obtain values that are comparable throughout the market.

For all digital offers that are members of the Informationsgemeinschaft zur Feststellung der Verbreitung von Werbeträgern e.V. (IVW – or participating in the studies of the Arbeitsgemeinschaft Online-Forschung e.V. (AGOF –, the usage statistics are regularly updated by AGOF and the Arbeitsgemeinschaft Media-Analyse e.V. (agma – and published with the performance value “Unique User” as well as by the IVW with the performance values “Page Impression” and “Visits”. These ranges and statistics can be viewed on the respective websites.

a) Legal basis for the processing

The measurement by means of the SZMnG measurement procedure by INFOnline GmbH shall be carried out with justified interest pursuant to Art. 6 para. 1 lit. f) DSGVO.

The purpose of processing the personal data is the compilation of statistics and the creation of user categories. The statistics serve to trace and document the use of our offer. The user categories form the basis for the alignment of advertising material or advertising measures in line with the interests of the user. In order to market this website, it is essential to measure usage in order to ensure comparability with other market participants. Our legitimate interest results from the economic usability of the knowledge resulting from the statistics and user categories and the market value of our website – also in direct comparison with websites of third parties – which can be determined by means of the statistics.

Furthermore, we have a legitimate interest in making the pseudonymized data available to INFOnline, AGOF and IVW for the purpose of market research (AGOF, agma) and for statistical purposes (INFOnline, IVW). Furthermore, we have a legitimate interest in making the pseudonymized data available to INFOnline for further development and provision of advertising material in line with our interests.

b) Nature of the data

INFOnline GmbH collects the following data, which are personal data according to EU-DSGVO:

– IP address: On the Internet, every device requires a unique address, the so-called IP address, to transmit data. Due to the way the Internet works, it is technically necessary to store the IP address at least for a short period of time. Before any processing, the IP addresses are shortened by 1 byte and only processed anonymously. There is no storage or further processing of the unabridged IP addresses.

– A randomly generated client identifier: To recognize computer systems, the range processing uses alternatively either a cookie with the identification “”, a “Local Storage Object” or a signature, which is created from various automatically transmitted information of your browser. This identifier is unique to a browser as long as the cookie or local storage object is not deleted. A measurement of the data and subsequent assignment to the respective ClientIdentifier is therefore also possible if you call up other websites that also use the measurement method (“SZMnG”) of INFOnline GmbH. The validity of the cookie is limited to a maximum of 1 year.

c) Use of the data

The INFOnline GmbH measurement method used on this website determines usage data. This is done in order to collect the performance values of page impressions, visits and clients and to form further key figures from this (e.g. qualified clients). Furthermore, the measured data is used as follows:

– A so-called geolocalization, i.e. the assignment of a website call to the place of the call, is exclusively based on the anonymized IP address and only up to the geographical level of the federal states / regions. From the geographical information obtained in this way, it is in no way possible to draw conclusions about the actual location of a user.

– The usage data of a technical client (e.g. a browser on a device) are merged across websites and stored in a database. This information is used for the technical estimation of the socioinformation age and gender and is passed on to the service providers of AGOF for further coverage processing. Within the scope of the AGOF study, socio characteristics are technically estimated on the basis of a random sample, which can be assigned to the following categories: Age, gender, nationality, professional activity, marital status, general household data, household income, place of residence, Internet use, online interests, place of use, user type.

d) Duration of data storage

The complete IP address is not stored by INFOnline GmbH. The abbreviated IP address is stored for a maximum of 60 days. The usage data in connection with the unique identifier is stored for a maximum of 6 months.

e) Passing on of data

The IP address as well as the shortened IP address will not be passed on. For the preparation of the AGOF study, data with client identifiers will be forwarded to the following AGOF service providers:

– Kantar Germany GmbH (

– Ankordata GmbH & Co. KG (

– Interrogare GmbH (

f) Right of objection

If you do not wish to take part in the measurement, you can object to it by clicking on the following link: To guarantee exclusion from the measurement, it is technically necessary to set a cookie. If you delete the cookies in your browser, it is necessary to repeat the opt-out process under the above link.

The person concerned has the right to lodge a complaint with a data protection authority.

Further information on data protection in the measurement procedure can be found on the website of INFOnline GmbH (, which operates the measurement procedure, the data protection website of AGOF ( and the data protection website of IVW (

7. social media plugins

We use social media plugins of the social networks listed below on our website and, if applicable, in our other products.

Here we use the so-called Shariff solution, which only consists of linking the corresponding social networks, so that a connection is only established when you click on the button. After clicking the button and being redirected to the social network’s website, the obligation to inform you is no longer ours but the operator of the social network’s website.

a) Facebook

Social plugins (“plugins”) of the social network, which is operated by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA (“Facebook”), are used on our websites and, if applicable, in our other products. When you open our website with the plugin, it establishes a direct connection with the Facebook servers via your browser. This transfers the information to Facebook that you have called up the page.

If you are logged in with your Facebook account, the visit to our website can be directly assigned to your profile by clicking on the plugin. Even if you do not have a profile, it cannot be ruled out that your IP address is stored by Facebook.

For the purpose and scope of data collection and the further processing and use of data by Facebook, as well as your rights and setting options for the protection of your privacy, please refer to the Facebook privacy policy (

If you are a member of Facebook and do not want Facebook to collect data about you via our online offer and link it with your membership data stored on Facebook, you must log out of Facebook before visiting our website and delete the corresponding Facebook cookies. It is also possible to block Facebook social plug-ins with add-ons for the browser, for example with the “Facebook Blocker”.

b) Twitter

On our website and, if applicable, in our other products, functions of the Twitter service are also integrated. These functions are offered by Twitter Inc, Twitter, Inc. 1355 Market St, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. Data is also transferred to Twitter in the process.

We would like to point out that we, as the provider of our website, have no knowledge of the content of the transmitted data or its use by Twitter. For further information, please refer to the Twitter privacy policy at You can change your privacy settings on Twitter in the account settings at

To prevent Twitter from collecting data when you visit our website, please log out before visiting Twitter. To prevent Twitter from generally accessing your data via websites, you can exclude Twitter social plugins by using an add-on for your browser (e.g. “Twitter Blocker”,

c) Instagram

On our websites and, if applicable, in our other products, plugins of the social network Instagram (Instagram Inc., 1601 Willow Road, Menlo Park, CA, 94025, USA) are integrated. You can recognize the Instagram plugin by the “Instagram button” on our website. If you click the Instagram button while logged into your Instagram account, you can link the content of our web pages to your Instagram profile. This allows Instagram to associate visits to our sites with your account.

We would like to point out that as the provider of our website, we have no knowledge of the content of the transmitted data or its use by Instagram. For more information about Instagram’s privacy policy, please visit

d) YouTube

Our websites and ggfs, our other products use plugins from the Google operated site YouTube. The operator of the pages is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA.

When you visit one of our sites equipped with a YouTube plugin, a connection to the YouTube servers is established. This tells the YouTube server which of our pages you have visited.

If you are logged in to your YouTube account, you allow YouTube to associate your surfing behavior directly with your personal profile. You can prevent this by logging out of your YouTube account.

YouTube is used in the interest of an attractive presentation of our online offers. This represents a legitimate interest in the sense of Art. 6 para. 1 lit. f DSGVO.

Further information on the handling of user data can be found in the YouTube privacy policy at:

8. data security

We make every effort to take all necessary technical and organizational security measures to store your personal data in such a way that they are not accessible to third parties or the public. Should you wish to contact us by e-mail, we would like to point out that the confidentiality of the information transmitted cannot be completely guaranteed with this method of communication. We therefore recommend that you send us confidential information exclusively by post.

9. topicality and amendment of this data protection declaration

This data protection declaration is currently valid and has the status of December 2020. Due to the further development of our website and offers above or due to changed legal or official requirements it may become necessary to change this data protection declaration. You can access and print out the current data protection declaration at any time on the website at

10. name and contact details of the data controller Art. 4 para. 7 EU Data Protection Basic Regulation (DS-GVO)

This data protection information applies to the data processing by:

person in charge:

MV International GmbH

Bahnhofstrasse 20 B, 8272 Ermatingen, Switzerland